BBA Design & Innovation
A unique 3-year full-time degree programme blending the best of Design and Management.
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Program Overview
MES Garware College of Commerce (Autonomous) is proud to introduce the Bachelor of Business Administration in Design and Innovation (BBA-D&I), a first-of-its-kind programme designed to meet the evolving needs of modern industry. While design education has traditionally been confined to technical fields, this course aims to equip students with the ability to convert innovative design ideas into viable and sustainable business ventures.
This 3-year full-time degree is a multidisciplinary blend of knowledge in Design and Management. It cultivates a unique skill set by fostering interdisciplinary knowledge in fields like Engineering, Management, Design Thinking, and Applied Art.
We're bridging the gap between industry and academia, creating a dynamic task force capable of not only having the technical knowledge but also the creative and innovative mindset required for success.
Achieve Your Potential: Learning Outcomes
Design & Ideation Mastery
Demonstrate advanced design and ideation capabilities, seamlessly integrated with business and management acumen.
Problem-Solving Innovation
Develop an acute ability to identify real-world problems and craft creative, cost-effective solutions for businesses, industry, and consumers.
Interdisciplinary Bridge-Building
Bridge gaps between industry and academia by acquiring design skills relevant to technology, management, and administration.
Skills You'll Master
Why Choose BBA Design & Innovation?
Design Thinking Philosophy
Immerse yourself in innovative problem-solving methodologies.
UI/UX Design Knowledge
Gain practical skills in user interface and user experience design.
Project-Based Learning
Hands-on experience through real-world projects and case studies.
Strong Industry Tie-ups
Benefit from close collaborations with industry experts and companies.
Quality Internships
Secure valuable internships with appointed mentors for practical exposure.
100% Placement Assistance
Dedicated support for securing promising career opportunities.
NEP Aligned Curriculum
The BBA D&I curriculum is fully aligned with the National Education Policy (NEP) 2020, offering a Multiple Entry & Exit System. This flexible system allows students to earn a corresponding certification at different stages of the programme:
- 1 Year: Certificate
- 2 Years: Diploma
- 3 Years: Degree (BBA Design & Innovation)
This structure ensures students gain valuable qualifications at various points of their academic journey, providing greater flexibility and recognition for their efforts.
Shaping Your Future: Career Opportunities
Discover exciting career paths where design thinking meets business acumen. Hover over each card to reveal more about the role!
Product Management
Lead the lifecycle of innovative products from concept to launch, ensuring market fit and user satisfaction.
Strategy Management
Develop and implement strategic initiatives to drive business growth and competitive advantage.
Digital Marketing
Craft compelling online campaigns, optimize digital presence, and analyze market trends to reach target audiences.
Business & Innovation Consultancy
Advise businesses on fostering innovation, solving complex problems, and optimizing operations.
Creative Management
Oversee creative projects, ensuring artistic vision aligns with strategic business goals and brand identity.
NPI Planning
Manage the planning and execution phases for introducing new products to the market successfully.
Product Life Cycle Management
Oversee products from conception through development, launch, growth, maturity, and decline.
Marketing
Develop and execute strategies to promote products or services, enhance brand awareness, and drive sales.
Future Pathways: Higher Studies
Eligibility & Program Details
Eligibility Criteria
- Passed 12th Std. examination (10+2) from any stream with English as a passing subject, with a minimum of 40% marks.
- OR a Two-Year Diploma in Pharmacy after H.S.C. from the Board of Technical Education, Government of Maharashtra or its equivalent.
- OR a Three-Year Diploma course (after S.S.C., i.e., 10th Standard) from any branch from the Board of Technical Education, Government of Maharashtra or its equivalent.
Program Details
- Program Duration: 3-year full-time degree.
- Intake Capacity (FY/SY/TY): 80 students each year.
- Affiliation: Savitribai Phule Pune University.
Admissions & Entrance Tests
Students must take the Common Entrance Test (CET) of MAH-B CET to get admission. Students who have completed Minimum Competency Vocational Courses (MCVC) are also eligible.
Get in Touch
Have questions about the BBA Design & Innovation program? Feel free to reach out to us.
